Few things impact revenue as much as price.
And yet, the average SaaS startup spends just six hours on their pricing strategy.
That’s not six hours a week, or six hours a month – six hours, ever, to define, test and optimise their price.
So to simplify pricing, once and for all, I’ve explained, explored and analysed the three crucial components of a profitable SaaS pricing strategy:
– the pricing model you’ll use to balance value and revenue.
– the pricing strategies you’ll use to achieve your growth goals.
– the psychological pricing tactics you’ll use to fine-tune your price.